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Top 15 Best-Selling Luxury Vehicles In America - April 2016

2016 Lexus ES
Premium is not particularly positive at this precise point in time. 

Among the 15 best-selling premium brand vehicles in America in April 2016, seven sold less often than in April 2015, despite a 3.5% growth rate across the industry.


U.S. Vehicle Sales Rankings By Model - April 2016 YTD


Among vehicles with base prices above $50,000, nine of the top 15 posted declining April volume. Anyone who studied the list of brand-by-brand April and year-to-date results won't be surprised at this discovery. Through the first four months of 2016, U.S. sales at Cadillac, BMW, Lexus, Infiniti, Acura, and Mercedes-Benz are down.

USA luxury auto brand market share chart April 2016
Click Chart To Expand
The losses are most keenly felt on the passenger car side of the ledger. Mercedes-Benz C-Class sales are down 15% this year. The BMW 3-Series has lost 31% of its volume. The Lexus ES and Acura TLX, the two best-selling cars at America's two best-selling Asian premium brands, are in decline. 


Volume and profits are therefore increasingly sought after on the SUV/crossover side of the premium spectrum. Lexus RX sales, for instance, are up 12%, and the RX has built up a 9079-unit lead as America's top-selling premium brand vehicle through the first one-third of 2016. Lexus' four utility vehicles are up 14% to 56,924 units so far this year. Lexus' six cars are down 20% to 42,179 units.

Historical monthly and yearly sales figures for any of these top-selling luxury vehicles can always be accessed through the dropdown menu at GCBC's Sales Stats page, and for those not viewing the mobile version of this site, near the top right of this page, as well.

March 2016April 2015

Rank
Premium Brand Vehicle
April 2016
April
2015
% Change
2016
YTD
2015
YTD
% Change
#1
Lexus RX
8,767
6,810
28.7%
32,563
29,046
12.1%
#2
Acura RDX
5,905
3,972
48.7%
18,117
15,314
18.3%
#3
Mercedes-Benz C-Class
5,645
6,665
-15.3%
23,484
27,608
-14.9%
#4
Mercedes-Benz E-Class &
CLS-Class *
4,882
4,004
21.9%
14,467
16,534
-12.5%
#5
Acura MDX
4,733
4,970
-4.8%
16,689
19,407
-14.0%
#6
BMW 3-Series
4,681
6,866
-31.8%
18,781
27,086
-30.7%
#7
BMW 5-Series
4,454
4,294
3.7%
14,164
16,359
-13.4%
#8
Lexus ES
4,442
4,701
-5.5%
17,460
18,746
-6.9%
#9
Mercedes-Benz GLC-Class &
GLK-Class
4,439
3,071
44.5%
15,437
8,728
76.9%
#10
Mercedes-Benz GLE-Class &
M-Class
4,327
4,945
-12.5%
16,668
15,428
8.0%
#11
Audi Q5
3,991
3,762
6.1%
12,831
13,116
-2.2%
#12
Lexus NX
3,815
3,421
11.5%
15,190
12,532
21.2%
#13
Acura TLX
3,779
4,093
-7.7%
12,866
13,834
-7.0%
#14
BMW X5
3,771
4,095
-7.9%
13,814
15,846
-12.8%
#15
Infiniti Q50
3,670
2,991
22.7%
15,538
13,507
15.0%
For the purposes of the above list, premium brands include Acura, Audi, BMW, Cadillac, Infiniti, Jaguar, Land Rover, Lexus, Lincoln, Mercedes-Benz, Porsche, and Volvo. Brands like Aston Martin, Ferrari, Lamborghini, and Lotus don't report specific monthly sales data. Bentley and Maserati only report brand totals. Buick has been excluded with a bunch of other automakers that don't sell vehicles with base prices higher than $40K.

Rank
Vehicles With Base Prices Above $50K
April 2016
April
2015
% Change
2016
YTD
2015
YTD
% Change
#1
Mercedes-Benz E-Class & CLS-Class *
4,882
4,004
21.9%
14,467
16,534
-12.5%
#2
BMW 5-Series
4,454
4,294
3.7%
14,164
16,359
-13.4%
#3
Mercedes-Benz GLE-Class & M-Class
4,327
4,945
-12.5%
16,668
15,428
8.0%
#4
BMW X5
3,771
4,095
-7.9%
13,814
15,846
-12.8%
#5
Chevrolet Corvette
3,142
3,469
-9.4%
9,512
11,986
-20.6%
#6
Cadillac Escalade
3,007
3,237
-7.1%
11,114
11,138
-0.2%

Cadillac Escalade ^
1,808
1,945
-7.0%
6,829
6,771
0.9%

Cadillac Escalade ESV ^
1,199
1,292
-7.2%
4,285
4,365
-1.8%

Cadillac Escalade EXT ^
---
---
---
---
2
-100%
#7
Mercedes-Benz GL-Class & GLS-Class
2,991
2,195
36.3%
6,871
8,530
-19.4%
#8
GMC Yukon XL
2,518
2,525
-0.3%
9,220
8,515
8.3%
#9
Audi Q7
2,472
1,620
52.6%
9,465
5,072
86.6%
#10
Lexus GX460
1,974
1,950
1.2%
7,193
7,430
-3.2%
#11
Land Rover Range Rover Sport
1,633
1,758
-7.1%
7,185
7,983
-10.0%
#12
Porsche Cayenne
1,466
1,773
-17.3%
5,483
5,299
3.5%
#13
Mercedes-Benz S-Class
1,329
2,021
-34.2%
5,496
7,065
-22.2%
#14
Land Rover Range Rover
1,145
1,542
-25.7%
5,950
6,377
-6.7%
#15
Lincoln Navigator
1,060
919
15.3%
4,028
3,794
6.2%
Source: Automakers & ANDC
* Mercedes-Benz USA, not GCBC, is choosing to combine the E-Class and CLS-Class sales figures
^ Escalade breakdown by variant
$50,000 USD (before delivery) is an arbitrary borderline, upgraded in 2016 from $45K last year by $5K, but if GCBC was to follow this system of designating only expensive vehicles as luxury vehicles, adding approximately $20,000 to the average new car transaction price seemed like a fitting place to begin. Plenty of less expensive vehicles with specific models feature prices above $50,000 - M, RS, and AMG models come to mind, specifically - but in the case of the second list, we know that none of the registrations were of cars priced below that borderline.


RECOMMENDED READING
Top 15 Best-Selling Luxury Vehicles In America - March 2016
Top 15 Best-Selling Luxury Vehicles In America - April 2015


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